After all my moaning and general gnashing of teeth recently regarding the often awful treatment of affiliates, it is finally time to share an actual bonafide decent experience.
I’m currently in the process of setting up a bit of a site devoted to womens car insurance. It’s a while since I’ve done anything in the finance or insurance sector, so I’m painstakingly watching what I’m doing lest the FSA come along and demand my first born son because of a poorly-worded description of a policy.
I noticed that most women’s insurance companies such as Sheilas Wheels, Diamond, and Diva Female Car Insurance were with Online Media Group. I decided to apply to the network as soon as I had enough of the site together to show them how I was going to be presenting all their insurance merchants to all my budding female readers. I had heard a few folk saying nice things about how responsive OMG were, so I was hoping for prompt action on my application.
Within 24 hours they let me know I’d been declined. Puzzled, I sent a support e-mail asking why and discovered from their prompt reply I’d accidently mis-typed my own URL (I must have been having one of my regular blonde moments). So once that was cleared up, I immediately got an e-mail welcoming me to the network from an account manager who will be dealing with my account. Nice touch. This was then followed by another e-mail from aforementioned lovely account lady asking a bit more about what I was looking to promote and what other sites I had. Goodness. Two good things in one day. “Can they better that?” I thought.
“Yes, they can.” Was the answer this morning when I discovered three e-mails in my inbox informing me OMG have helpfully signed me up to six womens car insurance related retailers giving me a nice head start on a bit of admin.
It’s such a small thing, it’s quite ridiculous I’m that pleased about this that I have written a nice blog post about it. It just goes to show what a point of differentiation you can achieve by doing some relatively minor, helpful tasks for all your new affiliates.
What a great start to my womens car insurance affiliate career!
Keep it up OMG…. and please… don’t disappoint me, I don’t think I’ve the strength for any more Network related outbursts this week. My other half’s sick of walking on eggshells the whole time. Don’t do it for me, do it for Duncan! 
