Comments on: Ask Kirsty – SEO, PPC, Link Management & Affiliate Tools!

By: Ami

Ami — Sun, 22 Nov 2009 16:16:00 +0000

Interesting questions. I have used PPC as an affiliate for a few years now and actually have better results now. This however is not a reflection of the general trend of PPC for affiliate marketers. More likely a reflection of my own learning curve.
Having said that the search engines is really the best source of traffic that converts for me

By: Jez

Jez — Fri, 20 Nov 2009 09:35:53 +0000

Ref no following of merchants links, it does not work. There was a bit of a storm over this a couple of months back after Matt Cutts admitted that juice from no follows is NOT re-distributed across the rest of your do follow links.

Furthermore 301 redirects still pass juice to target pages, so using a PHP 301 will not necessarily stop PR bleed either.

Best not to worry about “bleed” and just come up with something that makes your links manageable… as Kirsty suggests.

By: Paul Smith

Paul Smith — Fri, 20 Nov 2009 04:05:52 +0000

Just a quick note about point 5)

From my understanding the way link juice is passed on with Google has changed fairly recently.

Lets say a page had 100 links and the page had 100 points of link juice, then each would get 1 point.

In the old days(!) if you decided to no-index half of them, then the remaining links would get 2 points of juice each.

However, from my understanding, Google have now changed it so that if you no-index any links, the link juice is simply not passed on – ie each of your 50 indexed links would still only get 1 point each, the rest just evaporates…

Also, depending on who you believe, there seems to be evidence that the pages you link to are used by Google to determine your relevance to your keywords. So you may as well pass on the juice to the pages you link to as it may make them more relevant to what you are talking about and then benefit you too!

By: Lee McCoy

Lee McCoy — Thu, 19 Nov 2009 12:03:56 +0000

Great post as ever!

Here’s a quick tip. Do product reviews and often (i.e. more times than you think, but still not a massive amount) non-affiliated retailers will link back. It’s happened a few times for me.

You then build up PR, credibility and traffic from them which you can then monetise or use to spin off to other sites.

It’s a long term strategy, but it can be an enjoyable one!

TTFN,

Lee

By: Stuart Dykes

Stuart Dykes — Thu, 19 Nov 2009 11:10:51 +0000

How do you find doing PPC on physical products? I assume the margins/margin for error is pretty tight?

I can understand how the American affilaite marketers can do it on those rebills where the you are going to get paid $30 to $40 a sale, but when the commission is only a few pounds does this not make it more difficult?

Also, why do we not have offers like those over here. Whether or not you agree with them, a lot of people claim to be making a lot of money on them?