What do you mean, “she’s finally lost it?”

No I haven’t!  Here’s the thing.  Affiliate Christmas is almost upon us, and silly season will start very, very soon.

It’s different from Christmas for everyone else.  Carols, nativity plays, mulled wine, tinsel, rushing around buying like crazy, wrapping gifts in frantic preparation for the climax. All for a single day of chaos, and chronic over indulgence in the food and drink department.

This is followed by an empty sensation around the bank account department and an inability to close your dustbin lid.

But Affiliate Christmas is A Little Different

Those of you whom Father Affiliate Christmas visits each and every year will be joining me in the excitement and anticipation of this year’s festive season.

“Woo hoo!!” You’ll be thinking. “Momma’s gonna buy me a new [Insert Appropriate Consumer Goods Here]”

Those of you who are new affiliates will be thinking.  “Pah!  Just how much better than normal can Christmas be?”

Well, as a guideline if you are targeting the right merchants your sales can rise by up to ten times (or more if you strike it lucky).  I have one merchant for whom I generate around 20 sales per day year round.  Come Affiliate Christmas, that total rises to around 200.  Obviously this isn’t a hard and fast rule and it depends on sector, this kind of stuff is difficult to quantify!

So Here’s What It Is Like When Father Affiliate Christmas Comes To Visit

• Rather than dashing around buying presents and getting excited, you’re most likely going to be found glued to your laptop pushing the refresh button on your favourite affiliate network and shouting “Woo Hoo!!” every now and again.
• You’ll be shocked and bewildered at times by just how much people spend at Christmas, and how panic about the perfect gift for Auntie Mavis will increase your conversion rates to dizzying heights.
• The excitement of Christmas you felt as a child returns.  But it’s not festive joy so much as it is fiscal joy.
• And the best bit, the very best bit is that as the dust settles on Christmas day you won’t be left with that “Oh F**k how will I pay for all this” feeling.  What you’re left with is the realisation that Affiliate Father Christmas has come down the chimney and filled up your bank account.  No January blues for the astute affiliate, oh no!

So to all you experienced affiliates…. happy festive season.  It really is the best part of the job, isn’t it?  I love the feeling that I’ve done my bit to help people find their pressies and that in doing so have gotten my own new year off to a topping start.

To all you aspiring affiliates just getting started - If this doesn’t serve as a motivator to get promoting some gift type merchants for the Christmas season… nothing will.  This is a great time of year to test the mettle of merchants and generally dip a toe in the waters.  There’s traffic a go-go and bargain hunting shoppers are about to pour online to get their pressies.

Good luck everyone, lets hope the Credit Crunch Grinch keeps his nasty nose out of it!

Ho ho ho!!